The Ford Maverick is a compact pickup truck designed for buyers who want the practicality of a truck without the size and running costs of a full-size pickup. It combines a useful cargo bed, available hybrid power, modern technology and available all-wheel drive in a relatively compact package.
The Maverick is positioned below the Ford Ranger and F-150, making it an interesting choice for city drivers, outdoor enthusiasts and buyers who need a pickup for light work.
The current lineup includes XL, XLT, Lobo, Lariat and Tremor trims, giving customers options ranging from an affordable everyday truck to sportier and off-road-focused versions.
Ford Maverick Price
The Maverick is one of Ford’s more affordable pickup trucks in the U.S. market.
Ford’s current Build & Price page lists the following starting prices:
| Trim | Starting Price |
|---|---|
| XL | $27,145 |
| XLT | $29,645 |
| Lobo | $35,930 |
| Lariat | $35,870 |
| Tremor | $41,140 |
Prices can change depending on destination charges, options, packages, dealer pricing and incentives.
Because the Maverick can be configured with different engines, drivetrains and packages, buyers should compare the final price of the exact configuration they want.
Ford Maverick Engine Options
One of the biggest advantages of the Maverick is its choice of powertrains.
The standard powertrain is a 2.5L PowerBoost full-hybrid engine, while an available 2.0L EcoBoost four-cylinder provides more conventional turbocharged performance.
The 2.5L hybrid uses a Power-Split Electric CVT and is available with front-wheel drive, while AWD is available on selected configurations.
The 2.0L EcoBoost produces 250 horsepower and is available with an 8-speed automatic transmission. Depending on the trim, it can be paired with FWD, AWD or Advanced 4WD.
For buyers prioritising fuel efficiency, the hybrid is the standout option. For customers who want more conventional performance and additional towing capability, the EcoBoost is worth considering.
Ford Maverick MPG
Fuel economy is one of the Maverick’s strongest selling points.
The front-wheel-drive 2.5L hybrid is rated at an EPA-estimated 42 mpg city, 35 mpg highway and 38 mpg combined.
Ford describes the Maverick hybrid as offering best-in-class fuel economy in its segment, while the exact rating varies according to drivetrain and configuration.
The 2.0L EcoBoost models return lower fuel-economy figures but provide additional performance and towing capability.
Actual fuel consumption can vary depending on traffic, weather, driving style, cargo and towing.
Ford Maverick Towing Capacity
The Maverick has a standard maximum towing capacity of 2,000 pounds.
With the available 4K Tow Package, properly equipped versions can tow up to 4,000 pounds.
The 4K Tow Package adds equipment such as:
- Class III hitch receiver
- 4-pin and 7-pin connectors
- Trailer brake controller
- Upgraded cooling equipment
- Tow/Haul mode
- Trailer sway control
The exact 4,000-pound rating depends on the correct engine, drivetrain and package combination.
This makes the Maverick suitable for smaller campers, boats, utility trailers and recreational equipment.
Ford Maverick Payload Capacity
The Maverick can carry up to 1,500 pounds of payload in selected configurations.
Payload includes passengers, cargo, accessories and other weight carried by the truck.
The actual payload rating depends on the specific configuration, so buyers carrying heavy equipment should always check the truck’s certification label.
For everyday uses such as carrying tools, bicycles, camping equipment or home-improvement materials, the Maverick’s bed offers useful practicality.
Ford Maverick Cargo Bed
The Maverick uses a compact 4-foot-5-inch cargo bed with approximately 33.3 cubic feet of cargo volume.
The bed measures about 42.6 inches between the wheel wells and 53.3 inches overall in width.
Although it is smaller than the bed of a full-size pickup, Ford designed the Maverick’s cargo area to be flexible for everyday use.
It can be useful for:
- Tools
- Camping equipment
- Bicycles
- Sports gear
- Gardening equipment
- Small construction materials
Ford Maverick Exterior Design
The Maverick has a distinctive compact-pickup appearance with a practical body shape and relatively small footprint.
Depending on the trim, exterior features can include:
- LED lighting
- Alloy wheels
- Black exterior accents
- Available AWD
- Advanced 4WD
- Off-road tyres
- Roof rails
- Trailer equipment
- Different wheel designs
The Lobo gets a sportier appearance, while the Tremor has a more rugged off-road design.
Ford Maverick Interior and Technology
The Maverick’s interior focuses on practicality while offering modern technology.
Depending on the trim and options, features can include:
- Large central touchscreen
- Digital driver information
- Apple CarPlay
- Android Auto
- Wireless smartphone connectivity
- Wireless charging
- Connected services
- Ford Co-Pilot360
- Premium audio
- Heated seats
- Power-adjustable driver’s seat
Every Maverick also comes with the Ford Connectivity Package, with a complimentary subscription period and an available longer-term package.
Ford Maverick Lobo
The Maverick Lobo is the sporty member of the lineup.
Ford describes it as a performance-minded Maverick, and it uses the 2.0L EcoBoost engine with 250 horsepower. It also features Lobo Mode and torque-vectoring technology designed to give the compact pickup a more dynamic character.
Unlike the hybrid Maverick models, the Lobo focuses more heavily on driving performance.
It could appeal to buyers who want the practicality of a pickup but also enjoy a sportier driving experience.
Ford Maverick Tremor
The Maverick Tremor is designed for buyers who want additional off-road capability.
It comes with Advanced 4WD, off-road-tuned suspension and a twin-clutch rear drive unit. Ford also gives the Tremor Trail Control with Trail 1-Pedal Drive and a 400W Pro Power Onboard system.
The Tremor has a maximum towing rating of 2,000 pounds and an available payload capacity of up to 1,140 pounds.
Ford Maverick Safety Features
Depending on trim and optional equipment, the Maverick can offer a range of driver-assistance technologies.
These include:
- Pre-Collision Assist
- Automatic emergency braking
- Lane-keeping assistance
- Blind-spot monitoring
- Rear cross-traffic alert
- Adaptive cruise control
- Rear-view camera
- Parking assistance
- Ford Co-Pilot360
Higher trims can be equipped with more advanced driver-assistance technology.
Ford Maverick Pros and Cons
Pros
- Affordable entry price
- Excellent hybrid fuel economy
- Available AWD
- Compact dimensions
- Useful pickup bed
- Up to 4,000-lb towing capability
- Up to 1,500-lb payload
- Multiple trims
- Lobo performance variant
- Tremor off-road variant
- Easy to use as an everyday vehicle
Cons
- Smaller bed than midsize and full-size pickups
- Maximum towing requires specific equipment
- Tremor has lower payload
- Higher trims can become expensive
- Rear-seat space is more limited than larger pickups
Ford Maverick vs Ford Ranger
The Maverick and Ranger are aimed at slightly different customers.
The Maverick is the better option for buyers who prioritise affordability, fuel efficiency and easy city driving.
The Ranger is larger and offers greater overall towing capability, making it more suitable for buyers who regularly tow heavier trailers.
If you mainly need a pickup for commuting, shopping, weekend trips and light work, the Maverick can make more sense.
If you regularly tow heavier equipment or need more off-road capability, the Ranger may be the better choice.
Is Ford Maverick Worth Buying?
The Ford Maverick is one of the most interesting compact pickups for buyers who don’t need the size of an F-150.
Its hybrid powertrain offers impressive fuel economy, while the EcoBoost engine provides stronger performance and access to the available 4K Tow Package.
The Lobo adds a sporty personality and the Tremor adds additional off-road capability, giving the Maverick more variety than its compact size might suggest.
Final Verdict
The Ford Maverick is a practical compact pickup that combines truck utility with car-like everyday usability.
Its standard hybrid powertrain can deliver an EPA-estimated 42 mpg city, while properly equipped versions can tow up to 4,000 pounds and carry up to 1,500 pounds of payload.
With starting prices listed by Ford from around $27,145, the Maverick also provides a lower entry point than larger Ford pickups.
For buyers who want an affordable, fuel-efficient and versatile pickup for city driving, work and weekend adventures, the Ford Maverick is a strong option.
Before buying, check the latest trim-wise price, dealer offers, financing, towing package, insurance and final drive-away price at your nearest authorised Ford dealership.